$330,000+ Monthly Funnel by Liam Outtley

The real growth is happening in coaching and SaaS.

Last night, I found myself deep in my grandfather's old watch repair shop back in Bosnia.

The intricate gears, the precise movements, the perfect synchronization - it all reminded me of something I've been obsessing over lately:

A funnel systems

Today we go deep dive into the $330,000 monthly funnel.

Not just any funnel - but Liam Ottley's entire ecosystem.

You know, the pioneer of the AAA (AI Automation Agency) model.

Think of him as the Iman Gashi of AI automation world.

(And yes, I spent way too many hours breaking this down, probably as many as my grandfather spent fixing those vintage timepieces 😅)

$330K/Month Machine Ecosystem

Let's break down exactly how this ecosystem works:

The Triple Threat Approach

Liam's built three distinct revenue streams:

1. SaaS Product (Agentive): ~$30-50K/month

2. Agency (Morningside AI): ~$110-120K/month

3. Coaching (AAA Accelerator): ~$150-200K/month

   + Free Community as a lead magnet entry point

Here's what's fascinating - the agency, despite its impressive revenue, isn't what he's scaling.

The real growth is happening in coaching and SaaS.

The Traffic Trinity

His organic traffic flows through three main channels:

• Instagram (10K followers)

• Twitter (similar size)

• YouTube (primary revenue driver)

But here's the genius part - all roads lead to one destination: his VSL (Video Sales Letter) funnel.

The Million-Dollar Funnel Breakdown

Stage 1: The Entry Points

• Free Community (AI Automation Agency Hub)

• YouTube Content

• Retargeting Ads (the only paid traffic he's running)

Stage 2: The Conversion Process

1. VSL Page Elements:

   • ICP targeting (entrepreneurs)

   • Magic headline formula (New, Easy, Safe, Big)

   • Social proof (58 five-star TrustPilot reviews)

   • Value stacking presentation

   • Embedded booking form

2. Qualification System:

   • Financial qualification forms

   • Pre-call nurturing sequences

   • Strategic email flows

Stage 3: The Close

• Sales call structure

• Cross-sell opportunities

• Reoffering system for those who don't convert

The Numbers That Matter

Let's break down the math (and this is conservative):

• Monthly YouTube views to subscribers: ~2.6K

• Call bookings: ~130/month

• Close rate: 30%

• Average clients: 40/month

• Program investment: $2K-5K = $80K-200K monthly from organic alone

The Genius of The Financial Flywheel

Here's what makes this sustainable:

1. Client gets results

2. Results become case studies

3. Case studies fuel marketing

4. Marketing brings more clients

5. Repeat

24-Hour Implementation Blueprint

Want to build your version? Here's your action plan:

Day 1 Morning (First 6 Hours):

1. Choose your primary offer stack:

   • Free community entry point

   • Core high-ticket program

   • Optional SaaS or agency component

2. Create your VSL structure:

   • Pain points (5 minutes)

   • Your authority (5 minutes)

   • Proof (10 minutes)

   • Solution (10 minutes)

Day 1 Afternoon (Next 6 Hours):

3. Set up your qualification system:

   • Basic booking form

   • Financial qualification questions

   • Thank you page with pre-frame content

4. Create your nurture sequence:

   • Pre-call email series

   • Sales assets collection

   • Social proof documentation

Day 1 Evening (Final 12 Hours):

5. Implement your traffic system:

   • Choose primary platform (YouTube recommended)

   • Set up retargeting pixels

   • Create content distribution plan

Your Next Steps

1. Start with the free community - it's your trust-building playground

2. Focus on YouTube as your primary content channel

3. Build your VSL using the triple P framework (Pain, Position, Prove)

4. Set up your qualification system

5. Launch your retargeting sequence

Remember:

You don't need to build a perfect funnel.

You need to build a working funnel.

Power to you,

Sabahudin "Funnel Detective" Murtic

P.S.

Just like those vintage watches in my grandfather's shop, the best funnels are built with precision, not perfection.